Pimrypie's 100 Baht Durian Sale Sparks Controversy and Consumer Reviews

Introduction to the live sale of durians priced at 100 baht, which quickly became a trending topic.

A clip featuring Deputy Prime Minister Jurin Laksanawisit led to the public believing the Ministry of Commerce was officially supporting Pimrypie's durian promotion.

Concerns were raised about whether the 100 baht price point would negatively affect the market price of durians and the quality of the fruit offered.

Pimrypie conducted her live sale despite the controversy, explaining her intention to help farmers and stating she was willing to absorb a loss of over 10 million baht.

The live sale included durians priced at 100 baht in limited quantities, alongside other sizes to compensate for costs, employing a mixed pricing strategy.

During the live stream, fertilizer was also sold, responding to viewer comments asking for it to be offered at a similar price point.

A Member of Parliament raised concerns in the parliament about the 100 baht durian sale, questioning its feasibility and potential impact on the Deputy Prime Minister's image.

An MP presented a large durian, explaining that even the cheapest grade, sold by weight, would cost significantly more than 100 baht, refuting the possibility of such pricing.

Following the sale, customers began sharing their experiences, with some praising the durian's creamy texture and taste, while others reported receiving unripe fruit.

A customer shares a positive review of a durian purchased from Pimrypie, noting its creamy texture and good taste, despite it needing a few more days to ripen.

Another customer shows three durians purchased for approximately 400 baht, describing them as good quality, not mushy, and creamy, deeming the purchase worthwhile.

A customer reports receiving small durians for 424 baht and finding them unripe and not ready to eat, with hard flesh.

A vendor linked to Pimrypie's sale mistakenly sent a lower-tier durian to a customer who paid for a premium one. The vendor apologized and sent two replacement boxes worth 5,000 baht.

Pimrypie posted an assurance that customers who received durians not matching their order would be attended to through their LINE account and hotline.

The report notes that it is currently peak durian season in May, with durians widely available in markets and sold from vehicles.