thailandedition
Yoppa Yogurt Expands Franchises and Company-Owned Branches

Yoppa Yogurt Expands Franchises and Company-Owned Branches

Khaosod•Economy•1d ago

Reader Briefing

Yoppa Yogurt is expanding its presence through a franchise model with over 50 buyers and a goal of 9 company-managed branches by the end of the year.

  • •Yoppa Yogurt has sold more than 50 franchises across four regions of Thailand.
  • •The company aims to expand its own managed branches to a total of 9 locations within this year.
  • •The franchise entry price starts at 180,000 Baht.
  • •Growth is driven by strong customer response at the first Siam Square branch and online content strategies.

Overview

  • •Yoppa Yogurt opened its first branch at Siam Square Soi 3, which experienced long customer queues.
  • •More than 50 individuals across four regions of Thailand have purchased Yoppa Yogurt franchises.
  • •Yoppa Yogurt offers franchise opportunities starting at a price of 180,000 Baht.
  • •Yoppa Yogurt expects branches 2-4 of its company-managed stores to open within the third quarter.
  • •Yoppa Yogurt plans to reach a total of 9 company-managed branches by the end of this year.
  • •Yoppa Yogurt is developing new products such as Matcha Strawberry, Guava Plum, Ube Moji, and Kyoho Grape flavors.
  • •Yoppa Yogurt utilizes CEO Branding and social media content to build brand awareness, with some content reaching millions of views.

Full article content is available on the original source.

Read on Khaosod (Thai Version)

Source: Khaosod (Original)

View Original Article

Key Quotes

Narilaya
"Yoppa Yogurt is an easy-to-eat yogurt with new flavors released constantly. In the future, customers will be able to adjust the sourness of the yogurt themselves."
โยปป้า โยเกิร์ต เป็นโยเกิร์ตรสชาติทานง่าย มีรสชาติใหม่ๆ ออกมาตลอด ในอนาคตลูกค้าจะสามารถปรับรสชาติความเปรี้ยวของโยเกิร์ตได้เองด้วย

Key Entities

Organization

Yoppa Yogurt(โยปป้าโยเกิร์ต)
A yogurt business expanding through company-owned branches and franchises.

Person

Narilaya(นริลญา)
A representative of Yoppa Yogurt who provided details on business expansion and product development.

Place

Siam Square Soi 3(สยามสแควร์ ซอย 3)
The location of the first Yoppa Yogurt branch.
Union Mall(ยูเนียน มอลล์)ℹ️
A location where a Yoppa Yogurt franchise has opened.
Central Pinklao(เซ็นทรัล ปิ่นเกล้า)ℹ️
A location where a Yoppa Yogurt franchise has opened.
Market Place Suvarnabhumi(มาร์เก็ต เพลส สุวรรณภูมิ)
A location where a Yoppa Yogurt franchise has opened.
Pracha Uthit(ประชาอุทิศ)
A location where a Yoppa Yogurt franchise has opened.
Robinson Lifestyle Suphan Buri(โรบินสัน ไลฟ์สไตล์ สุพรรณบุรี)
A location where a Yoppa Yogurt franchise has opened.
The Mall Lifestore Bang Khae(เดอะ มอลล์ ไลฟ์สโตร์ บางแค)
A location where a Yoppa Yogurt franchise has opened.
The Mall Bang Kapi(เดอะมอลล์ บางกะปิ)
A location where a Yoppa Yogurt franchise is preparing to open.
The Circle(เดอะ เซอร์เคิล)
A location where a Yoppa Yogurt franchise is preparing to open.
Robinson Samut Prakan(โรบินสัน สมุทรปราการ)
A location where a Yoppa Yogurt franchise is preparing to open.
Imperial Samrong(อิมพีเรียล สำโรง)
A location where a Yoppa Yogurt franchise is preparing to open.
Nonthaburi(นนทบุรี)ℹ️
A province where a Yoppa Yogurt franchise is preparing to open.
Central Northville(เซ็นทรัล นอร์ทวิลล์)
A location where a Yoppa Yogurt franchise is preparing to open.
Central Westgate(เซ็นทรัล เวสต์เกต)ℹ️
A location where a Yoppa Yogurt franchise is preparing to open.
Chan At The Avenue(ชาญ แอท ดิ อเวนิว)
A location where a Yoppa Yogurt franchise is preparing to open.
Talat Ton Sak(ตลาดต้นสัก)
A location in Chonburi where a Yoppa Yogurt franchise is preparing to open.
Chonburi(ชลบุรี)ℹ️
A province where a Yoppa Yogurt franchise is preparing to open.
Rayong(ระยอง)ℹ️
A province where a Yoppa Yogurt franchise is preparing to open.
Phuket(ภูเก็ต)ℹ️
A province where a Yoppa Yogurt franchise is preparing to open.
Hat Yai(หาดใหญ่)ℹ️
A location where a Yoppa Yogurt franchise is preparing to open.
Phitsanulok(พิษณุโลก)ℹ️
A province where a Yoppa Yogurt franchise is preparing to open.
Nakhon Ratchasima(นครราชสีมา)ℹ️
A province where a Yoppa Yogurt franchise is preparing to open.
Chiang Mai(เชียงใหม่)ℹ️
A province where a Yoppa Yogurt franchise is preparing to open.