TAT enlists artists Joey, Atom, and groups to promote responsible Thai tourism
Matichon•Economy•
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Source: Matichon (Original)
Key Quotes
"TAT prioritizes promoting Responsible Tourism to elevate new travel behaviors through collaboration with famous artists, who are role models for the new generation, serving as paradigms for environmentally conscious travel, respecting community identity and way of life, and supporting local goods and services to inspire and broaden awareness."
ททท.ให้ความสำคัญกับการผลักดันแนวคิด Responsible Tourism เพื่อยกระดับสู่พฤติกรรมการท่องเที่ยวรูปแบบใหม่ ผ่านความร่วมมือกับศิลปินชื่อดังซึ่งเป็นไอดอลของคนรุ่นใหม่ ทำหน้าที่เป็นต้นแบบของการเดินทางที่ใส่ใจสิ่งแวดล้อม เคารพอัตลักษณ์และวิถีชีวิตของชุมชน พร้อมสนับสนุนสินค้าและบริการในท้องถิ่น เพื่อสร้างแรงบันดาลใจและขยายผลสู่การรับรู้ในวงกว้าง
Key Entities
Organization
The organization leading the initiative to promote responsible domestic tourism in Thailand.
VIIS(วง VIIS)
An artist group participating in the TAT's responsible tourism campaign, focusing on nature and conservation activities in Bang Krachao.
NEW COUNTRY(วง NEW COUNTRY)
An artist group collaborating with TAT on a 'Responsible Travel Challenge' to engage younger audiences.
PERSES(วง PERSES)
An artist group involved with TAT in the 'Responsible Travel Challenge' to promote mindful travel among youth.
Amazing Thailand
The promotional channel for TAT's responsible tourism campaign, where content will be disseminated.
Person
Joey Phuwasit(โจอี้ ภูวศิษฐ์)
An artist participating in the TAT's responsible tourism campaign, showcasing Hua Ban community.
Atom Chanakan(อะตอม ชนกันต์)
An artist involved in the TAT's responsible tourism campaign, promoting creative routes in Bang Lamphu-Pom Phra Sumen.
Mr. Nithee Seeprae(นายนิธี สีแพร)
Deputy Governor for Marketing Communications at the Tourism Authority of Thailand (TAT), speaking about the responsible tourism initiative.
Place
Hua Ban Community(ชุมชนหัวบ้าน)
A community in Prachuap Khiri Khan featured in the TAT's responsible tourism campaign, highlighting local culture.
A province in Thailand where the Hua Ban community, part of the TAT's campaign, is located.
Bang Lamphu–Pom Phra Sumen area(ย่านบางลำพู–ป้อมพระสุเมรุ)
An area promoted by Atom Chanakan in the TAT's campaign for its creative routes and eco-friendly tourism.
A green area in Samut Prakan promoted by VIIS in the TAT's campaign for nature and conservation activities.
A province in Thailand where Bang Krachao, promoted by VIIS for its environmental activities, is located.
Policy
Responsible Tourismℹ️
The core concept promoted by TAT for sustainable and environmentally conscious travel.