SO Targets Growth in H2 2026 with AI and Strategic Partnership

MGR Online•Economy•5d ago

Reader Briefing

Siam Rajathanee transforms its business model into a Strategic Operations Partner and leverages AI to drive double-digit growth.

•Siam Rajathanee (SO) reports a total revenue of 1,430.24 million baht and a net profit of 102.92 million baht for the first half of 2026.
•SO is transitioning from a service provider outsourcing model to a Strategic Operations Partner focusing on concrete results.
•The company is developing SmartOps 2.0 under the JUMP+ project to support automation.
•SO announced an interim dividend payment of 0.18 baht per share to be paid on September 10, 2026.

•Siam Rajathanee is transforming its business from a service provider outsourcing model to a Strategic Operations Partner.
•Siam Rajathanee reports combined accumulated revenue and backlog at 2,894 million baht, representing 93.2% of the 3,100 million baht annual target.
•Kanthima Chaengwansuk states that SO will utilize AI to increase employee skills, reduce repetitive work, and manage larger worksites.
•The SmartOps 2.0 project under JUMP+ has reached 54% completion of the first-year plan, exceeding the 35% year-end 2026 target.
•SO NEXT is expanding from IT staffing to providing value-added programs and platforms such as E-Document, E-MODA, and VMS.
•Siam Rajathanee is pushing the FilesDay platform, which is expected to generate 50 million baht in revenue in 2027.
•Siam Rajathanee's second quarter of 2026 saw total revenue of 1,410.9 million baht and a net profit of 102.9 million baht.
•Siam Rajathanee scheduled the payment of an interim dividend of 0.18 baht per share for September 10, 2026.

Full article content is available on the original source.

Kanthima Chaengwansuk

"The new step for SO is to be a proactive consultant to truly guarantee results and the success goals of customers."

ก้าวใหม่ของ SO คือการเป็นที่ปรึกษาเชิงรุก เพื่อการันตีผลลัพธ์และเป้าหมายความสำเร็จของลูกค้าอย่างแท้จริง

Siam Rajathanee(สยามราชธานี)

A company transforming from an outsourcing service provider to a Strategic Operations Partner.

The abbreviation for Siam Rajathanee Public Company Limited.

SO NEXT

A business unit of SO expanding from IT staffing into software and platform development.

Kanthima Chaengwansuk(กัณธิมา แจ้งวันสุข)

Chief Executive Officer of Siam Rajathanee Public Company Limited.

Thailand(ประเทศไทย)ℹ️

The target market for the FilesDay platform.