SUNSU & Korea Partner for Konjac Snacks Expansion to Asia at THAIFEX 2026

MGR Online•Economy•1d ago

Reader Briefing

Thai healthy snack brand SUNSU is launching a strategic partnership with South Korean firm GLOVERSE KOREA to expand its 'Konjac Snacks' into the Korean market and across Asia, first showcased at THAIFEX-Anuga Asia 2026.

•SUNSU Solution Company Limited, a Thai healthy snack brand, has partnered with South Korea's GLOVERSE KOREA COMPANY LIMITED.
•The partnership aims to expand SUNSU's 'Konjac Snacks' into the South Korean market and further across Asia.
•The collaboration was formalized through an MOU signing at THAIFEX – Anuga Asia 2026 in Bangkok, Thailand.
•GLOVERSE KOREA will be responsible for import, distribution, and brand development of SUNSU in South Korea.

Overview

•The partnership between SUNSU and GLOVERSE KOREA was confirmed via an MOU signing at THAIFEX – Anuga Asia 2026.
•SUNSU Solution Company Limited partnered with GLOVERSE KOREA COMPANY LIMITED to expand its product market.
•SUNSU is a rapidly growing Thai snack brand known for its low-calorie, chewy Konjac jelly products.
•The partnership aims to introduce and popularize SUNSU's healthy snacks among health-conscious consumers in South Korea.
•GLOVERSE KOREA will be responsible for importing, distributing, and developing the SUNSU brand in South Korea.
•SUNSU products, including Chewy Konjak Jelly and seasoned Konjac snacks, are already exported to over 15 countries.
•SUNSU possesses international certifications including ISO, GMP, HACCP, FDA, GSFI, and Halal, showcasing its global competitiveness.

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Key Entities

Organization

SUNSU

A Thai healthy snack brand expanding its market presence in Asia.

GLOVERSE KOREA

A leading import and brand management company in South Korea partnering with SUNSU.

GLOVERSE KOREA COMPANY LIMITED

The full name of the South Korean company partnering with SUNSU for market expansion.

SUNSU Solution Company Limited

The official name of the Thai healthy snack brand SUNSU.

Place

Bangkok, Thailand(กรุงเทพฯ, ประเทศไทย)ℹ️

The location in Thailand where the THAIFEX – Anuga Asia 2026 event and the MOU signing took place.

Product

Konjac Snacks(ขนมบุก)

The primary product line of SUNSU, characterized by being low-calorie and chewy.

Konjac(บุก (Konjac))ℹ️

The key ingredient in SUNSU's snacks, known for its low-calorie properties.

Chewy Konjak Jelly

A specific product within the SUNSU brand, featuring 0-calorie jelly made from Konjac.

SUNSU Shine Chewy Konjak Jelly

A functional version of SUNSU's Konjac jelly, containing fiber or collagen.

Muek Krup(หมึกกรุบ)

A popular seasoned Konjac snack from SUNSU that is gaining international interest.