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Siam Paragon Summerbeats Music Fest 2026

Siam Paragon Summerbeats Music Fest 2026

MGR Online•Economy•2d ago

Reader Briefing

Siam Paragon hosts the 'SIAM PARAGON SUMMERBEATS MUSIC FEST 2026' and grand Songkran festival, blending fashion, music, and lifestyle with cultural and sustainable elements.

  • •Siam Paragon launches "SIAM PARAGON SUMMERBEATS MUSIC FEST 2026" with fashion shows and music performances.
  • •The festival runs from April 10th to April 15th, 2026, featuring over 150 artists.
  • •Alongside the music, various activities like cultural performances, market stalls, and interactive zones are available.
  • •A special 'NEXTOPIA: Culture of Tomorrow' event focuses on sustainable Songkran celebrations with innovative art installations.

Overview

  • •On April 10, 2026, Siam Paragon opened the 'SIAM PARAGON SUMMERBEATS MUSIC FEST 2026' and its grand Songkran festival.
  • •Siam Paragon is hosting 'SIAM PARAGON SUMMERBEATS MUSIC FEST 2026' from April 10 to April 15, 2026, in order to celebrate Songkran.
  • •The festival combines fashion shows, featuring over 40 looks from Spring/Summer 2026 collections, with music performances.
  • •Over 150 artists are performing from April 11 to April 15, 2026, to entertain festival-goers.
  • •'NEXTOPIA: Culture of Tomorrow' event takes place from April 10 to April 15, 2026, in order to promote sustainable Songkran traditions.
  • •The 'NEXTOPIA' event features a 'Crystal Pagoda' and emphasizes circular economy principles through activities like 'Bring, Write, Drop'.
  • •Various promotional campaigns, including 'Ultimate Summer Deals' and 'SUMMER CATION', are offered between April 10 and April 28, 2026, to encourage shopping.
  • •The 'THAI THAI MARKET' runs from April 3 to April 21, 2026, offering lifestyle products and souvenirs from Thai brands.

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Key Entities

Place

Siam Paragon(สยามพารากอน)ℹ️
A shopping mall and luxury destination in Bangkok hosting the 'SIAM PARAGON SUMMERBEATS MUSIC FEST 2026'.
NEXTOPIA
An exhibit space at Siam Paragon promoting future living and sustainable Songkran celebrations.

Organization

Kasikornbank Public Company Limited(ธนาคารกสิกรไทย จำกัด (มหาชน))ℹ️
A financial institution and partner for the 'SIAM PARAGON SUMMERBEATS MUSIC FEST 2026'.
Vichy Dehors(วิชี่ เดอคอส)
A brand supporting the fashion show segment of the 'SIAM PARAGON SUMMERBEATS MUSIC FEST 2026'.
L'Oréal (Thailand) Co., Ltd.(บริษัท ลอรีอัล (ประเทศไทย) จำกัด)ℹ️
The Thai division of L'Oréal, which manages the Vichy Dehors brand's participation.
Smooth E(สมูทอี)
A brand under Siam Health Group, supporting the 'SIAM PARAGON SUMMERBEATS MUSIC FEST 2026'.
Siam Health Group(บริษัท สยามเฮลท์กรุ๊ป)
The parent company of the Smooth E brand, a supporter of the festival.
Paragon Department Store(พารากอน ดีพาร์ทเมนท์ สโตร์)
A department store within Siam Paragon responsible for curating fashion collections for the event.
APRIL POOL DAY
A Thai designer brand showcasing its collection at the 'SUMMERBEATS FASHION SHOW'.
ASV
A Thai designer brand showcasing its collection at the 'SUMMERBEATS FASHION SHOW'.
CALM OUTDOORS
A Thai designer brand showcasing its collection at the 'SUMMERBEATS FASHION SHOW'.
CHATO STUDIO
A Thai designer brand showcasing its collection at the 'SUMMERBEATS FASHION SHOW'.
COMPONENT
A Thai designer brand showcasing its collection at the 'SUMMERBEATS FASHION SHOW'.
FRI27NOV
A Thai designer brand showcasing its collection at the 'SUMMERBEATS FASHION SHOW'.
ISSUE
A Thai designer brand showcasing its collection at the 'SUMMERBEATS FASHION SHOW'.
KLOSET
A Thai designer brand showcasing its collection at the 'SUMMERBEATS FASHION SHOW'.
MY 1989 BRAND
A Thai designer brand showcasing its collection at the 'SUMMERBEATS FASHION SHOW'.
TA SWIM
A Thai designer brand showcasing its collection at the 'SUMMERBEATS FASHION SHOW'.
VICKTEERUT
A Thai designer brand showcasing its collection at the 'SUMMERBEATS FASHION SHOW'.
LA BELLA
A fashion brand contributing to the 'SUMMERBEATS FASHION SHOW' at Siam Paragon.
O&B
An accessory brand featured in the 'SUMMERBEATS FASHION SHOW' at Siam Paragon.
Diane von Furstenbergℹ️
An international fashion brand presenting at the 'SUMMERBEATS FASHION SHOW'.
Love Moschinoℹ️
An international fashion brand presenting at the 'SUMMERBEATS FASHION SHOW'.
ROXYℹ️
An international fashion brand presenting at the 'SUMMERBEATS FASHION SHOW'.
COUPLE JEWELRY
A jewelry brand featured at the 'SUMMERBEATS FASHION SHOW' at Siam Paragon.
JEWELLISTA
A jewelry brand featured at the 'SUMMERBEATS FASHION SHOW' at Siam Paragon.
NAKAMOL
A jewelry brand featured at the 'SUMMERBEATS FASHION SHOW' at Siam Paragon.
PANNE JEWELRY
A jewelry brand featured at the 'SUMMERBEATS FASHION SHOW' at Siam Paragon.
GLASSAHOLIC
An eyewear brand featured at the 'SUMMERBEATS FASHION SHOW' at Siam Paragon.
KOMONO
An eyewear brand featured at the 'SUMMERBEATS FASHION SHOW' at Siam Paragon.
ROAV
An eyewear brand featured at the 'SUMMERBEATS FASHION SHOW' at Siam Paragon.
Le Specs
An eyewear brand featured at the 'SUMMERBEATS FASHION SHOW' at Siam Paragon.
Chong Charoen(ชงเจริญ)
A collaborator with Siam Paragon to create a hangout space at the festival.
Youth Club for Art Preservation (Joe Louis Junior)(ชมรมยุวชนคนรักษ์ศิลป์ (โจหลุยส์จูเนียร์))
A youth club performing traditional Thai art forms like Khon and puppet shows at Siam Paragon.
ONESIAM
A loyalty program offering benefits to members during the 'Ultimate Summer Deals' campaign.
M CARD
A loyalty card program associated with Paragon Department Store's 'SUMMER CATION' campaign.
BANGKOK BANK M VISA
A credit card offered in partnership with Bangkok Bank, providing benefits during the 'SUMMER CATION' campaign.
UOBℹ️
A bank offering credit card promotions as part of the 'SUMMER CATION' campaign.

Person

Jame Ratchata(แจม-รชตะ)
A celebrity model participating in the 'SUMMERBEATS FASHION SHOW' at Siam Paragon.
Junior Kajbhundit(จูเนียร์-กาจบัณฑิต)
A celebrity model participating in the 'SUMMERBEATS FASHION SHOW' at Siam Paragon.
In Jakkarasin(อิน-จักราสินธุ์)
A celebrity model participating in the 'SUMMERBEATS FASHION SHOW' at Siam Paragon.
Pie Latthanan BamBam(พาย-ลัทธนันท์แบมแบม)
A celebrity model participating in the 'SUMMERBEATS FASHION SHOW' at Siam Paragon.
Cheer THX(เชียร์ THX)
A celebrity model participating in the 'SUMMERBEATS FASHION SHOW' at Siam Paragon.
Pooh-Pavel(พูห์-พาเวล)
An entertainer performing at the opening of the 'SIAM PARAGON SUMMERBEATS MUSIC FEST 2026' on April 10, 2026.
PROXIE
A musical group performing at the opening of the 'SIAM PARAGON SUMMERBEATS MUSIC FEST 2026' on April 10, 2026.
Masu-Tee(มาสุ–ตี๋)
An artist performing on April 11, 2026, at the 'SIAM PARAGON SUMMERBEATS MUSIC FEST 2026'.
DJ Crossthy
A DJ performing on April 11, 2026, at the 'SIAM PARAGON SUMMERBEATS MUSIC FEST 2026'.
DICE
An artist performing on April 11, 2026, at the 'SIAM PARAGON SUMMERBEATS MUSIC FEST 2026'.
JOEY BOY
An artist performing on April 11, 2026, at the 'SIAM PARAGON SUMMERBEATS MUSIC FEST 2026'.
Purpeech
An artist performing on April 11, 2026, at the 'SIAM PARAGON SUMMERBEATS MUSIC FEST 2026'.
Enjoy-June(เอนจอย-จูน)
An artist performing on April 12, 2026, at the 'SIAM PARAGON SUMMERBEATS MUSIC FEST 2026'.
Khana Bierbood(Khana bierbood)
An artist performing on April 12, 2026, at the 'SIAM PARAGON SUMMERBEATS MUSIC FEST 2026'.
DJ CHIN CHINAWUT
A DJ performing on April 12, 2026, at the 'SIAM PARAGON SUMMERBEATS MUSIC FEST 2026'.
KT KRATAE
An artist performing on April 12, 2026, at the 'SIAM PARAGON SUMMERBEATS MUSIC FEST 2026'.
LE7EL
An artist performing on April 13, 2026, at the 'SIAM PARAGON SUMMERBEATS MUSIC FEST 2026'.
Sweezdream
An artist performing on April 13, 2026, at the 'SIAM PARAGON SUMMERBEATS MUSIC FEST 2026'.
Paradise Bangkok
An artist performing on April 13, 2026, at the 'SIAM PARAGON SUMMERBEATS MUSIC FEST 2026'.
Tilly Birds
An artist performing on April 13, 2026, at the 'SIAM PARAGON SUMMERBEATS MUSIC FEST 2026'.
Billy-Babe(บิลลี่-เบ้บ)
An artist performing on April 14, 2026, at the 'SIAM PARAGON SUMMERBEATS MUSIC FEST 2026'.
SONS
An artist performing on April 14, 2026, at the 'SIAM PARAGON SUMMERBEATS MUSIC FEST 2026'.
ALTERS
An artist performing on April 14, 2026, at the 'SIAM PARAGON SUMMERBEATS MUSIC FEST 2026'.
Tattoo Colour
An artist performing on April 14, 2026, at the 'SIAM PARAGON SUMMERBEATS MUSIC FEST 2026'.
Krit-Phop(กฤษฎิ์-ภพ)
An artist performing on April 15, 2026, at the 'SIAM PARAGON SUMMERBEATS MUSIC FEST 2026'.
4MIX
An artist performing on April 15, 2026, at the 'SIAM PARAGON SUMMERBEATS MUSIC FEST 2026'.
Shine Boys
An artist performing on April 15, 2026, at the 'SIAM PARAGON SUMMERBEATS MUSIC FEST 2026'.
P'Jang Krisana(พีจัง กฤษณะ)
An artist performing on April 15, 2026, at the 'SIAM PARAGON SUMMERBEATS MUSIC FEST 2026'.
Gunner Nattaskarn Chairoj(กันเนอร์ ณัฐสกรรจ์ ไชยโรจน์)
A personality featured at the 'Watermelon Smoothie Bar' during the festival.
Mai Ek(ไม้เอก)
A personality featured at the 'Watermelon Smoothie Bar' during the festival.
Peem(ภีม)
A personality featured at the 'Watermelon Smoothie Bar' during the festival.
Earth(เอิร์ธ)
A personality featured at the 'Watermelon Smoothie Bar' during the festival.
RATTANAKOSIN BREAKIN CREW
A music performance group at NEXTOPIA between April 10 and April 15, 2026.
KHANA BIERBOOD
A music performance group at NEXTOPIA between April 10 and April 15, 2026.
SUN DER
A music performance group at NEXTOPIA between April 10 and April 15, 2026.
NIXSA JINGLE
A music performance group at NEXTOPIA between April 10 and April 15, 2026.
KHONTAN AND THE HYMMAPAN EXPRESS
A music performance group at NEXTOPIA between April 10 and April 15, 2026.
MAKARA
A music performance group at NEXTOPIA between April 10 and April 15, 2026.