Siam Paragon Bangkok Watch Week 2026

MGR Online•Economy•14h ago

Reader Briefing

Siam Paragon is hosting the second annual Bangkok Watch Week 2026 from September 22-27, 2026, featuring over 45 global watch brands.

•Siam Paragon Bangkok Watch Week 2026 will take place from September 22-27, 2026, at Siam Paragon.
•The event features over 45 global watch brands and the introduction of over 200 novelties valued at hundreds of millions of baht.
•The Symposium serves as a knowledge exchange platform with 18 sessions featuring global executives and watchmakers.
•The Fondation Haute Horlogerie (FHH) is collaborating on The Symposium and launching the Academy Lounge for the first time in Southeast Asia.

•Siam Paragon is organizing Siam Paragon Bangkok Watch Week 2026 for the second consecutive time to elevate Bangkok into a Global Watch Destination.
•Siam Paragon Bangkok Watch Week 2026 is scheduled to be held from September 22-27, 2026, at Siam Paragon.
•Over 45 global watch brands are participating in the event, showcasing more than 200 novelties.
•Roger Dubuis will launch the “Knights of the Roundtable” collection for the first time in the world during the event.
•Universal Genève will launch for the first time in Southeast Asia during the event.
•The Symposium will consist of 18 sessions including presentations by Georges Kern of Breitling and Emmanuel Breguet of Breguet.
•Fondation Haute Horlogerie (FHH) will officially launch the Academy Lounge in Southeast Asia to provide education and FHH Certification.
•The event includes The Exhibition zone for limited editions and masterpieces, and The Experience zone for unique watch innovations.

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Siam Paragon(สยามพารากอน)ℹ️

The venue for Siam Paragon Bangkok Watch Week 2026 and a global luxury destination.

Fondation Haute Horlogerie

A leading global organization in the art of watchmaking that co-organized The Symposium and launched the Academy Lounge.

Roger Dubuisℹ️

A watch brand launching the Knights of the Roundtable collection for the first time in the world at the event.

Universal Genèveℹ️

A Swiss watch Maison launching for the first time in Southeast Asia at the event.

Breitling

A global watch brand participating in the event with a dedicated Symposium session.

Breguet

A watch brand celebrating the 225th Anniversary of the Tourbillon.

CVSTOS

A watch brand featuring a symposium session on material innovation.

Piaget