OR and Minor Food expand 4 restaurant brands in PTT Stations

MGR Online•Economy•1d ago

Reader Briefing

OR and Minor Food have signed a partnership agreement to expand four restaurant brands within PTT Station service stations.

•OR and Minor Food aim to expand more than 150 restaurant branches by the year 2030.
•The partnership includes The Pizza Company, Dairy Queen, The Steak & More, and a new brand called Chiho Ramen.
•The expansion utilizes the network of over 2,400 PTT Stations nationwide.

•OR and Minor Food signed a partnership agreement to expand four restaurant brands in PTT Stations.
•OR and Minor Food set a goal to expand more than 150 branches by the year 2030.
•The four brands involved are The Pizza Company, Dairy Queen, The Steak & More, and Chiho Ramen, which is a new brand developed by Minor Food for this cooperation.
•The partnership leverages a network of over 2,400 PTT Stations throughout the country.
•OR operates its food business through Foodellus, with a target investment of over 2,000 million baht by the year 2030.
•Kraipit Premmanee stated that the goal is to transform PTT Station into a Food & Lifestyle Destination for travelers, electric vehicle users, and local communities.
•William Heinecke stated that the collaboration creates a new growth platform for the Thai food business.

Full article content is available on the original source.

PTT Oil and Retail Business Public Company Limited(บริษัท ปตท. น้ำมันและการค้าปลีก จำกัด (มหาชน))

A company known as OR that operates PTT Station service stations and seeks to develop them into Food & Lifestyle Destinations.

The Minor Food Group Public Company Limited(บริษัท เดอะ ไมเนอร์ ฟู้ด กรุ๊ป จำกัด (มหาชน))

A restaurant business expert and partner of OR that manages brands including The Pizza Company and Dairy Queen.

The Pizza Companyℹ️

One of the four restaurant brands being expanded into PTT Stations.

Dairy Queenℹ️

One of the four restaurant brands being expanded into PTT Stations.

The Steak & More

One of the four restaurant brands being expanded into PTT Stations.

Chiho Ramen

A new restaurant brand developed by Minor Food and launched through cooperation with OR.

Foodellus Company Limited(บริษัท ฟู้ดเดลลัส จากัด)

The main company established by OR to drive its food business with a target investment of over 2,000 million baht by 2030.

Minor International Public Company Limited(บริษัท ไมเนอร์ อินเตอร์เนชั่นแนล จำกัด (มหาชน))

A company referred to as MINT and chaired by William Heinecke.

PTT Station

Service stations with over 2,400 locations nationwide used as the expansion sites for restaurant brands.

Kraipit Premmanee(ไกรพิท เปรมมณี)

Deputy Chief Executive Officer of Lifestyle Business at PTT Oil and Retail Business Public Company Limited (OR).

William Heinecke(วิลเลียม ไฮเน็ค)ℹ️

Chairman of Minor International Public Company Limited.