LOLANE Wins Outstanding Brand - Hair Care Award 2026

MGR Online•Economy•5d ago

Reader Briefing

LOLANE received the OUTSTANDING BRAND – HAIR CARE award from Brand Footprint Thailand 2026 based on consumer purchasing behavior.

•LOLANE won the OUTSTANDING BRAND – HAIR CARE award from Brand Footprint Thailand 2026.
•Akas Sappachang, Managing Director of S.C. Serichai Beauty Co., Ltd., accepted the award on August 13, 2026.
•Worldpanel by Numerator Thailand reported that LOLANE reached 8.2 million Consumer Reach Points between October 6, 2024 and October 5, 2025.
•LOLANE is a part of the SRC Group with over 40 years of hair expertise.

Overview

•LOLANE received the OUTSTANDING BRAND – HAIR CARE award from Brand Footprint Thailand 2026 by Worldpanel by Numerator.
•Akas Sappachang accepted the award on August 13, 2026 at W Bangkok hotel.
•Worldpanel by Numerator Thailand found LOLANE had 8.2 million Consumer Reach Points, an increase of 1.6 million, based on a study of 6,500 women aged 18–54 from October 6, 2024 to October 5, 2025.
•LOLANE operates under a Premium but Affordable strategy, utilizing expertise from the SRC Group which covers production, distribution, and salon equipment.
•LOLANE utilizes presenters Yada-Narilya Kulmongkolpetch for LOLANE NATURA and Aom-Kornnaphat Setratanapong for LOLANE NATURE CODE BOTANIC Hair Color Serum.
•LOLANE has expanded into Professional Hair Care with products including PIXXEL PRO KERATIN SMOOTH and LOLANE PIXXEL BOND RESETTER.
•LOLANE plans to develop innovations for Thai and Asian consumers in 2027, focusing on nourishment, recovery, and new hair color shades.

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Key Quotes

Akas Sappachang

"This award is another testament to the trust consumers have in LOLANE and reflects that the continuous development of the brand, products, and consumer experience can meet changing needs."

รางวัลครั้งนี้เป็นอีกหนึ่งบทพิสูจน์ถึงความไว้วางใจที่ผู้บริโภคมีต่อ LOLANE และสะท้อนว่าการพัฒนาแบรนด์ ผลิตภัณฑ์ และ ประสบการณ์ของผู้บริโภคอย่างต่อเนื่อง สามารถตอบโจทย์ความต้องการที่เปลี่ยนแปลงไป

Akas Sappachang

"This trust has allowed us to stand for nearly half a century and will be the energy for us to further develop products and services and push LOLANE to grow domestically and internationally."

ความไว้วางใจนี้ทำให้เรายืนหยัดมาได้เกือบครึ่งศตวรรษ และจะเป็นพลังให้เราพัฒนาผลิตภัณฑ์และบริการต่อไป พร้อมผลักดัน LOLANE ให้เติบโตทั้งในประเทศและตลาดต่างประเทศ

Key Entities

Organization

LOLANE(โลแลน)

A hair care and hair coloring brand that has been in the market for over 40 years.

Worldpanel by Numeratorℹ️

A global organization specializing in consumer and shopper insights.

S.C. Serichai Beauty Co., Ltd.(บริษัท เอส.ซี. เสรีชัยบิวตี้ จำกัด)

The company managed by Akas Sappachang that oversees LOLANE.

SRC Group

The parent group of LOLANE providing integrated hair business services from production to salon equipment.

Person

Akas Sappachang(เอกศาสตร์ สรรพช่าง)

Managing Director of S.C. Serichai Beauty Co., Ltd. and representative of LOLANE.

Yada-Narilya Kulmongkolpetch(ญดา-นริลญา กุลมงคลเพชร)

A presenter for LOLANE NATURA for two consecutive years.

Aom-Kornnaphat Setratanapong(ออม-กรณ์นภัส เศรษฐรัตนพงศ์)

A presenter for LOLANE NATURE CODE BOTANIC Hair Color Serum to connect with new generation consumers.

Place

W Bangkok Hotel(โรงแรม W Bangkok)

The venue where the Brand Footprint Thailand 2026 award ceremony was held.