Korat Premium Durian & GI Festival 2026 Opens, Features Charity Auction

Matichon•Society•18d ago

Reader Briefing

Nakhon Ratchasima's Provincial Commerce Office launched the Korat Durian Premium & GI Festival 2026 to boost agricultural product marketing and host a charity durian auction for Maharaj Nakhon Ratchasima Hospital.

•The Korat Durian Premium & GI Festival 2026 was officially opened in Nakhon Ratchasima to promote local agricultural products, especially GI-certified items.
•The festival aims to enhance market opportunities for farmers and producers, featuring over 60 booths selling premium durian and other GI products.
•A highlight of the event is a charity auction of award-winning durians, with proceeds going to Maharaj Nakhon Ratchasima Hospital.

Overview

•The Korat Durian Premium & GI Festival 2026 was officially opened by the Nakhon Ratchasima Provincial Commerce Office on July 8, 2026, in order to promote local agricultural products.
•The festival aims to promote GI products and Korat durians, expand market channels, and increase the value of agricultural products, resulting in economic growth.
•Nakhon Ratchasima is a province with significant agricultural potential, holding the most GI products in Thailand with 11 registered items and promoting 5 more.
•'Pak Chong Khao Yai Durian' is a GI-registered product, and 'Ton Nam Mun Durian Korat' is being pushed for registration in Kraburi, Soeng Sang, and Nong Bun Mak districts.
•The festival is scheduled to run from July 8-12, 2026, at G Floor, Eiffel Square, Terminal 21 Korat.
•Over 60 producers and operators are showcasing and selling quality products, including Pak Chong Khao Yai Durian, Ton Nam Mun Durian, and other GI specialties.
•Highlight activities include a durian quality contest, a charity auction for Maharaj Nakhon Ratchasima Hospital, a durian peeling and eating competition, and special promotions.
•The festival provides services such as free durian delivery in cooperation with Thailand Post, aiming to create a positive impact on the local economy.

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Key Entities

Organization

Nakhon Ratchasima Provincial Commerce Office(สำนักงานพาณิชย์จังหวัดนครราชสีมา)

Organized the 'Korat Durian Premium & GI Festival 2026'.

Nakhon Ratchasima Provincial Agricultural Office(สำนักงานเกษตรจังหวัดนครราชสีมา)

Co-organized the 'Korat Durian Premium & GI Festival 2026'.

Maharaj Nakhon Ratchasima Hospital(โรงพยาบาลมหาราชนครราชสีมา)

The beneficiary of the charity durian auction held at the festival.

Thailand Post Company Limited(บริษัท ไปรษณีย์ไทย จำกัด)

Partnered to provide free durian delivery services during the festival.

Place

Nakhon Ratchasima(นครราชสีมา)ℹ️

The province hosting the 'Korat Durian Premium & GI Festival 2026' and a major agricultural producer.

Terminal 21 Korat Shopping Mall(ศูนย์การค้าเทอร์มินอล 21 โคราช)

The venue for the 'Korat Durian Premium & GI Festival 2026'.

Person

Mr. Manas Suwanrin(นายมนัส สุวรรณรินทร์)

Deputy Governor of Nakhon Ratchasima, who presided over the opening ceremony of the festival.

Product

Pak Chong Khao Yai Durian(ทุเรียนปากช่องเขาใหญ่)

A GI-registered durian variety from Nakhon Ratchasima, featured at the festival.

Ton Nam Mun Durian Korat(ทุเรียนต้นน้ำมูลโคราช)

A durian variety from Nakhon Ratchasima's Khlong Nam Mun area, being promoted for GI registration.