KOMEHYO launches new membership points system in Thailand

MGR Online•Economy•1d ago

Reader Briefing

KOMEHYO launches its first membership system outside Japan in Thailand to reward both buyers and sellers.

•KOMEHYO introduced a membership system in Thailand that allows points accumulation for both purchasing and selling brand-name goods.
•Toru Imai, Managing Director of Saha Komehyo Co., Ltd., announced the system to support Circular Economy and Relay Use concepts.
•KOMEHYO currently operates 8 stores and 1 Buying Center in Bangkok and nearby areas.
•The company aims to increase its membership base in Thailand by the end of 2026.

•KOMEHYO is a leading second-hand brand-name goods center from Japan entering its 9th year in Thailand.
•KOMEHYO launched a membership system for the first time outside Japan, allowing members to earn points from both buying and selling.
•Toru Imai stated that KOMEHYO operates under the Relay Use and Spread Joy, Spark Happiness concepts.
•KOMEHYO has 8 store branches and 1 Buying Center, totaling 9 service points in Bangkok and nearby areas.
•KOMEHYO has over 79 years of experience since its founding in 1947, utilizing expert teams for product authentication.
•New members who join the KOMEHYO membership system receive vouchers totaling 4,000 Baht for buying and selling services.
•KOMEHYO targets increasing its membership base in Thailand by the end of 2026.

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Toru Imai

"The highlight and heart of KOMEHYO is the trust and Japanese-style standards."

จุดเด่นและหัวใจสำคัญของ KOMEHYO คือความเชื่อมั่นและมาตรฐานแบบฉบับญี่ปุ่น

Toru Imai

"Giving accumulation points to the seller's side is one of KOMEHYO's strategies to promote the Circular Economy concept."

การมอบคะแนนสะสมให้แก่ฝั่งผู้ขาย ถือเป็นหนึ่งในกลยุทธ์ของ KOMEHYO ในการส่งเสริมแนวคิด Circular Economy

KOMEHYO

A leading Japanese second-hand brand-name luxury shop operating in Thailand.

Saha Komehyo Co., Ltd.(บริษัท สหโคเมเฮียว จำกัด)

The company under which KOMEHYO operates in Thailand.

Toru Imai(มร. โทรุ อิมาอิ)

Managing Director of Saha Komehyo Co., Ltd.