KBank launches new MORE, MOVE, and MOST debit cards

Prachachat•Economy•1d ago

Reader Briefing

Kasikornbank has revamped its debit card lineup into three new tiers—MORE, MOVE, and MOST—to enhance customer value.

•Kasikornbank introduced three new debit card types: MORE, MOVE, and MOST.
•The Bank of Thailand reported 50,189,808 debit cards in the market as of May 2026.
•Kasikornbank expects over 2 million new card applications by the year 2027.
•The new cards offer 1 K Point for every 25 baht spent, capped at 400 points per card per month.

•The Bank of Thailand reported that the number of debit cards in the market decreased from 51,143,731 in January 2026 to 50,189,808 in May 2026.
•Debit card spending value in May 2026 was approximately 15 billion baht, while cash withdrawals exceeded 234 billion baht.
•Kasikornbank launched three new debit card types: MORE (replacing K-My), MOVE (replacing JOURNEY), and MOST (replacing K-Max Plus).
•Pipatpong Posayanon, President of Kasikornbank, stated that consumers now prioritize the value received from spending over simple transaction convenience.
•Kasikornbank implemented a points system where 25 baht spent earns 1 K Point and offers up to 3% cashback for MRT, fuel, or partner online shopping.
•The MORE card targets students, the MOVE card targets workers and travelers, and the MOST card targets business owners and freelancers.
•Kasikornbank's fee schedule effective from August 25, 2026, confirms that K-My, K-Max Plus, and JOURNEY cards have ceased sales.
•Kasikornbank aims to attract more than 2 million new card applicants by the year 2027.

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Kasikornbank(ธนาคารกสิกรไทย)ℹ️

A market leader in debit cards that launched the MORE, MOVE, and MOST card series.

Bank of Thailand(ธนาคารแห่งประเทศไทย)ℹ️

The organization that provided statistics on the number of debit cards and spending values in the market.

Dr. Pipatpong Posayanon(ดร.พิพัฒน์พงศ์ โปษยานนท์)

The President of Kasikornbank.