Fleen Beauty Targets 120 Million Baht Revenue in 2026

MGR Online•Economy•8d ago

Reader Briefing

Fleen Beauty targets 120 million baht in revenue for 2026 following significant growth in its T-Beauty cosmetics business.

•Aom Sucharat Manaying, CEO of Innofina Co., Ltd., acquired the Fleen Beauty business for 25 million baht.
•Fleen Beauty revenue grew from 47 million baht in 2024 to 96 million baht in 2025.
•The brand target for 2026 is 120 million baht, with 76 million baht earned as of August 2026.
•Fleen Beauty distributes products through EVEANDBOY, Watsons, Beautrium, Multy, and Konvy.

•Fleen Beauty operates within a Thai cosmetics market valued at over 200,000 million baht according to Krungthai COMPASS research center.
•Aom Sucharat Manaying restructured the organization by hiring new personnel, implementing new systems for warehouses and supply chains, and changing suppliers.
•Revenue for Fleen Beauty increased from 47 million baht in 2024 to 96 million baht in 2025.
•Aom Sucharat Manaying attributes the growth of Fleen Beauty to repeat purchases and word-of-mouth referrals.
•Tone-up and Corrector product groups currently account for 80% of Fleen Beauty sales.
•As of August 2026, Fleen Beauty has achieved 76 million baht in revenue toward its 120 million baht annual goal.
•Fleen Beauty is expanding its retail presence to increase Brand Recognition, targeting a shift from 3% to 17% offline sales by 2026.
•Fleen Beauty plans to continuously release new products to reach the 120 million baht revenue target in 2026.

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Aom Sucharat Manaying

"Every component must move forward together; no part can be diminished in importance."

ทุกองค์ประกอบต้องเดินไปพร้อมกัน ไม่มีส่วนใดที่สามารถลดความสำคัญลงได้

Fleen Beauty

A Thai T-Beauty cosmetics brand focusing on natural extracts for sensitive skin.

Innofina Co., Ltd.(บริษัท อินโนฟีน่า จำกัด)

The company led by CEO Aom Sucharat Manaying.

Krungthai COMPASS Research Center(ศูนย์วิจัย Krungthai COMPASS)

The source of data regarding the 200,000 million baht cosmetics market value.

EVEANDBOY

A retail partner of Fleen Beauty with 85 branches.

Watsonsℹ️

A retail partner of Fleen Beauty with 200 branches.

Beautrium

A retail partner of Fleen Beauty with 9 branches.

Multy

A retail partner of Fleen Beauty with 10 branches.

Konvy

A retail partner of Fleen Beauty with 5 branches.

Aom Sucharat Manaying(ออม-สุชาร์มานะยิ่ง)

CEO of Innofina Co., Ltd. and leader of the Fleen Beauty brand.