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CPF NH Foods Launches Premium Processed Pork Base in Thailand

CPF NH Foods Launches Premium Processed Pork Base in Thailand

MGR Online•Economy•17d ago

Reader Briefing

Charoen Pokphand Foods and NH Foods have jointly launched CPF NH Foods Co., Ltd. and the premium processed pork brand 'CP Nippon' to establish Thailand as a superior production hub for Asia.

  • •Charoen Pokphand Foods (CPF) and NH Foods Ltd. have established a joint venture, CPF NH Foods Co., Ltd.
  • •The joint venture has officially commenced operations at its processed food factory in Mueang District, Chachoengsao Province.
  • •A new premium processed pork brand, 'CP Nippon', has been launched to target both domestic and export markets, particularly in Asia.

Overview

  • •In late 2025, Charoen Pokphand Foods (CPF) and NH Foods Ltd. announced their significant collaboration to establish a joint venture.
  • •The joint venture company, CPF NH Foods Co., Ltd., officially began operations at its processed food factory.
  • •The 'CP Nippon' brand of premium processed pork products was launched.
  • •The factory in Mueang District, Chachoengsao Province, will serve as a production base for high-quality processed pork products.
  • •The 'CP Nippon' brand aims to cater to both domestic and export markets, including Japan, Hong Kong, Singapore, and other key Asian markets.
  • •This collaboration merges CPF's expertise in integrated food production and regional distribution networks with NH Foods' advanced food processing technology and Japanese-style premium processed pork development.
  • •Ms. Chattraraorn Niyom stated that the CPF NH Foods factory reflects Thailand's potential to become an international high-quality food production base.
  • •The initiative is driven by the vision to elevate Thailand as a leading production and export center for food in the Asian region, contributing to the 'Kitchen of the World' vision.

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Key Quotes

Ms. Chattraraorn Niyom
"The CPF NH Foods factory reflects Thailand's potential to become an international high-quality food production base and develop Chachoengsao province into a strategic area for national high-quality food production."
โรงงาน CPF NH Foods สะท้อนศักยภาพของไทยในการก้าวสู่ฐานการผลิตอาหารคุณภาพสูงระดับสากลและพัฒนาจังหวัดฉะเชิงเทราเป็นพื้นที่ยุทธศาสตร์ในการผลิตอาหารคุณภาพสูงของประเทศ
Mr. Prasit Boonduangprasert
"The cooperation in opening the CPF NH Foods factory and launching the CP Nippon brand is a significant step in the strategic cooperation between the two companies."
ความร่วมมือในการเปิดโรงงาน CPF NH Foods และการเปิดตัวแบรนด์ CP Nippon ถือเป็นก้าวสำคัญของความร่วมมือเชิงกลยุทธ์ของสองบริษัท
Mr. Fumio Maeda
"It is a fusion of excellence from both companies to deliver high-quality food experiences that blend Japanese and Thai culinary cultures to consumers across Asia and the world."
เป็นการผสานความเป็นเลิศของทั้งสองบริษัท เพื่อส่งมอบประสบการณ์อาหารคุณภาพสูงที่ผสมผสานวัฒนธรรมอาหารญี่ปุ่นและไทยให้แก่ผู้บริโภคทั่วเอเชียและทั่วโลก

Key Entities

Organization

CPF NH Foods Co., Ltd.(ซีพีเอฟ เอ็นเอช ฟู้ดส์)
A joint venture between Charoen Pokphand Foods and NH Foods, focusing on premium processed pork production.
Charoen Pokphand Foods(เจริญโภคภัณฑ์อาหาร)ℹ️
A co-founder and partner in the CPF NH Foods joint venture, contributing integrated food production and distribution expertise.
NH Foods Ltd.(เอ็นเอช ฟู้ดส์)
A co-founder and partner in the CPF NH Foods joint venture, contributing advanced processing technology and Japanese-style expertise.

Place

Mueang District, Chachoengsao Province(อำเภอเมือง จังหวัดฉะเชิงเทรา)ℹ️
The location of the CPF NH Foods factory, serving as the production base for processed pork products.

Person

Ms. Chattraraorn Niyom(นางสาวฉัตรประอร นิยม)
Governor of Chachoengsao Province, who presided over the opening ceremony of the CPF NH Foods factory.
Mr. Prasit Boonduangprasert(นายประสิทธิ์ บุญดวงประเสริฐ)
President and CEO of Charoen Pokphand Foods (CPF), who commented on the strategic importance of the joint venture and new brand.
Mr. Fumio Maeda(นายฟูมิโอะ มาเอดะ)
President and CEO of NH Foods, who highlighted the successful integration of Japanese and Thai culinary excellence in the new venture.