Commerce Ministry promotes T Mark for Thai SMEs global branding

Thansettakij•Economy•3d ago

Reader Briefing

The Department of International Trade Promotion is utilizing the Thailand Trust Mark (T Mark) to enhance the global competitiveness and sustainability of Thai SMEs.

•The Department of International Trade Promotion (DITP) uses the Thailand Trust Mark (T Mark) to upgrade operators for international competition.
•The T Mark symbol was initiated in 2012 to certify the quality of products and services.
•Currently, over 274 companies, 1,007 brands, and more than 8,316 items have received the T Mark.

Overview

•The Department of International Trade Promotion (DITP) is elevating operators to ensure sustainable growth and international competitiveness.
•The Department of International Trade Promotion (DITP) utilizes the Thailand Trust Mark (T Mark) to represent confidence and a transparent image.
•The Ministry of Commerce has established export balance guidelines across 3 dimensions to drive the Thai economy.
•The Thailand Trust Mark (T Mark) assessment consists of 4 main dimensions of standards for products and services.
•The Department of International Trade Promotion (DITP) initiated the Thailand Trust Mark (T Mark) in 2012.
•More than 274 companies, 1,007 brands, and over 8,316 items have been awarded the Thailand Trust Mark (T Mark).
•The Thailand Trust Mark (T Mark) covers 7 industry groups including agriculture, food and beverage, industry, health and beauty, lifestyle, fashion, and service businesses.

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Key Quotes

Department of International Trade Promotion

"The Department believes T Mark will be a key factor in making Thai products grow sustainably; the Department thus initiated the symbol since 2012 to confirm that products and services are of quality."

กรมฯเชื่อว่า T Mark จะเป็นปัจจัยสำคัญที่จะทำให้สินค้าไทยเติบโตได้อย่างยั่งยืน กรมฯจึงได้ริเริ่มตราสัญลักษณ์ดังกล่าวมาตั้งแต่ปี 2555 เพื่อเป็นเครื่องยืนยันว่า สินค้าและบริการมีคุณภาพ

Key Entities

Organization

Department of International Trade Promotion(กรมส่งเสริมการค้าระหว่างประเทศ)

An agency under the Ministry of Commerce that manages the Thailand Trust Mark (T Mark) program.

Ministry of Commerce(กระทรวงพาณิชย์)ℹ️

The ministry that set export balance guidelines to drive the Thai economy.

Policy

Thailand Trust Mark

A certification symbol initiated in 2012 to confirm the quality of Thai products and services.