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Blackmores Launches Blackmores Fizzers in Thailand

Blackmores Launches Blackmores Fizzers in Thailand

MGR Online•Economy•8d ago

Reader Briefing

Blackmores Company Limited has launched Blackmores Fizzers, a new line of fizzy granule vitamin supplements in Thailand.

  • •Blackmores Company Limited introduced Blackmores Fizzers, a sugar-free vitamin supplement in fizzy granule form.
  • •The product line consists of three formulas: Immu Plus, Nicotinamide Plus, and Performance Plus.
  • •Blackmores Company Limited holds a 24% market share in Thailand's vitamin and supplement market, valued at 1,200 million baht.
  • •The company targets the new generation of health-conscious consumers through influencer marketing strategies.

Overview

  • •Blackmores Company Limited organized the event "INTO THE FIZZERS WORLD: More Fizz…More Health" to launch Blackmores Fizzers.
  • •Blackmores Fizzers are designed as fizzy granules that can be dissolved in water, sucked, or chewed, containing 0% sugar.
  • •Blackmores Company Limited reports a 24% market share of the 1,200 million baht total market for vitamins and supplements in Thailand.
  • •Blackmores Company Limited's revenue grew by 16.8% during the first half of 2026 compared to the same period last year.
  • •Blackmores Company Limited has set a revenue growth target of 18.6% for the current year.
  • •Immune system supplements and fish oil products account for 50% of Blackmores Company Limited's market share.
  • •Blackmores Company Limited developed Blackmores Fizzers to address the lifestyle and convenience needs of modern consumers.
  • •Blackmores Company Limited will utilize influencers to reach its target audience of health-conscious young people more quickly.

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Key Entities

Organization

Blackmores Company Limited(บริษัท แบลคมอร์ส จำกัด)
A distributor of Blackmores vitamin and dietary supplements from Australia and the number one supplement brand in Thailand.

Person

Preeti Halai(ปรีติ ฮาไล)
The Country Manager for Thailand at Blackmores Company Limited.

Place

Thailand(ประเทศไทย)ℹ️
The market where Blackmores Company Limited operates and holds a 24% market share in vitamins and supplements.
Australia(ออสเตรเลีย)ℹ️
The country of origin for Blackmores vitamin and dietary supplements.