'Anutin' Launches 'Thai Helps Thai' Campaign – GO WHOLESALE Supports Small Businesses

Matichon•General•8d ago

Reader Briefing

GO WHOLESALE, under Central Retail, partners with the government's 'Thai Helps Thai' initiative to alleviate the cost of living by offering discounted essential goods to consumers and support to small businesses, while also participating in agricultural and back-to-school support programs.

•GO WHOLESALE launched the 'Thai Helps Thai' campaign to reduce living costs and support small businesses.
•The campaign includes discounted essential goods sold through 878 district offices nationwide and participation in various promotional events.
•Various initiatives, including agricultural support and a 'Back To School' program, are part of GO WHOLESALE's commitment to the 'Thai Helps Thai' policy.

Overview

•GO WHOLESALE, operated by Central Food Wholesale Company Limited under Central Retail, is participating in the 'Thai Helps Thai' campaign.
•The 'Thai Helps Thai' campaign aims to reduce the burden and cost of living for people nationwide.
•The campaign's kick-off event was held at Bang Yai City Market, Nonthaburi Province.
•Essential consumer goods will be sold at affordable prices through 878 district offices nationwide under the 'Thai Helps Thai Market' initiative, held every Friday throughout May (May 1, 8, 15, 22, and 29, 2026).
•GO WHOLESALE is leveraging its 14 branches and the GO WHOLESALE Application to roll out the 'Thai Helps Thai' campaign, featuring over 1,800 quality products with discounts up to 50%.
•The special promotions run for two months, concluding on May 31, 2026, to help ease the cost of living and support small business planning.
•GO WHOLESALE is also supporting the Ministry of Commerce's 'Fruit Management Measures Year 2026' by planning to purchase approximately 500 tons of seasonal fruits.
•The 'Back To School 2026' campaign, under the 'Thai Helps Thai Plus' project, supports parents by offering discounts up to 50% on over 300 essential items from April 29 to May 12, 2026.

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Key Entities

Person

Anutin Charnvirakul(อนุทิน ชาญวีรกูล)ℹ️

Prime Minister and Minister of Interior who presided over the launch of the 'Thai Helps Thai' campaign.

Prime Minister(นายกรัฐมนตรี)

Title held by Anutin Charnvirakul, who presided over the 'Thai Helps Thai' campaign launch.

Minister of Interior(รัฐมนตรีว่าการกระทรวงมหาดไทย)

Title held by Anutin Charnvirakul, who presided over the 'Thai Helps Thai' campaign launch.

Supachai Suthumpan(นางศุภจี สุธรรมพันธุ์)

Deputy Prime Minister and Minister of Commerce who visited the GO WHOLESALE sales booth.

Deputy Prime Minister(รองนายกรัฐมนตรี)

Title held by Supachai Suthumpan, who visited the GO WHOLESALE sales booth.

Minister of Commerce(รัฐมนตรีว่าการกระทรวงพาณิชย์)

Title held by Supachai Suthumpan, who visited the GO WHOLESALE sales booth.

Orrawan Sirichotirat(นางสาวอรวรรณ ศิริโชติรัตน์)

Senior Executive Vice President of Corporate Communications and Government Relations who welcomed attendees at the event.

Organization

GO WHOLESALE(โก โฮลเซลล์)

A wholesale food ingredient center committed to supporting small businesses and participating in government initiatives to reduce living costs.

Central Food Wholesale Company Limited(บริษัท เซ็นทรัล ฟู้ด โฮลเซลล์ จำกัด)

The operator of GO WHOLESALE, part of Central Retail.

Central Retail(เซ็นทรัล รีเทล)ℹ️

The parent company of Central Food Wholesale Company Limited.

GO WHOLESALE Application(แอพลิเคชั่น GO WHOLESALE)

An online platform used by GO WHOLESALE to market products and provide special promotions as part of the 'Thai Helps Thai' campaign.

Ministry of Commerce(กระทรวงพาณิชย์)ℹ️

The government ministry behind the 'Driving Fruit Management Measures Year 2026' and the 'Thai Helps Thai Plus' project.

Department of Internal Trade(กรมการค้าภายใน)

The department under the Ministry of Commerce responsible for the 'Back To School 2026' campaign.

Place

Bang Yai City Market(ตลาดบางใหญ่ ซิตี้)

The location in Nonthaburi Province where the 'Thai Helps Thai' campaign kick-off event was held.

Nonthaburi Province(จังหวัดนนทบุรี)ℹ️

The province where Bang Yai City Market is located.

District Offices(ที่ว่าการอำเภอ)

These locations across 878 districts nationwide will serve as points for selling essential goods at affordable prices under the 'Thai Helps Thai Market' initiative.

Law

“Driving Fruit Management Measures Year 2026”(“ขับเคลื่อนมาตรการบริหารจัดการผลไม้ ปี 2026”)

A measure by the Ministry of Commerce that GO WHOLESALE is supporting by purchasing seasonal fruits to benefit farmers.