air-x GO taps Tor Thanapob as spokesperson for 'No Pause Generation'

MGR Online•Economy•11d ago

Reader Briefing

Company RX launches 'air-x GO' liquid, portable antacid, appointing actor Tor Thanapob as its new brand ambassador to target younger demographics.

•Company RX launched 'air-x GO', a new liquid, portable antacid flavored with lemon, on May 23, 2026.
•Actor Tor Thanapob has been appointed as the official spokesperson for the 'air-x GO' product.
•The new product aims to expand the customer base and cater to modern consumers seeking convenience.
•The launch is part of a strategy to modernize the brand image and appeal to Millennials and Gen Z.

•On May 23, 2026, Company RX launched the 'air-x GO' product.
•Company RX launched 'air-x GO', a liquid, portable antacid in sachet form.
•Company RX appointed Tor Thanapob as the new spokesperson for the 'air-x GO' brand.
•The launch of 'air-x GO' is to expand market share and attract new customer segments.
•'air-x GO' is positioned as an innovative, first-in-Thailand liquid antacid in portable sachets.
•The new product aims to appeal to younger generations like Millennials and Gen Z by modernizing the brand image.
•Company RX stated that 'air-x GO' aims to expand the customer base, not to compete with existing chewable products.
•The company seeks to strengthen its brand image and reach new consumer generations through this launch and spokesperson.

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air-x

"Bloating interrupts life. Solve the problem with 'air-x GO', then 'go on' with 'Tor Thanapob'."

อาการท้องอืดทำให้ชีวิตสะดุด ขจัดปัญหาด้วย ‘air-x GO’ แล้ว ‘ไปต่อ’ กับ ‘ต่อ ธนภพ’

Company RX

"air-x GO does not aim to compete for market share with the chewable tablet product, which is the brand's original champion product."

air-x GO ไม่ได้มีเป้าหมายเพื่อมาแย่งชิงส่วนแบ่งการตลาดผลิตภัณฑ์ชนิดเม็ดเคี้ยว ที่เป็นสินค้าแชมเปี้ยนเดิมของแบรนด์แต่อย่างใด

Tor Thanapob(ต่อ ธนภพ)ℹ️

Actor appointed as the official spokesperson for air-x GO, embodying the 'No Pause Generation' concept.

R.X. Company(บริษัท อาร์เอ็กซ์ จำกัด)

Thai pharmaceutical company that launched the 'air-x GO' product.

Four Seasons Hotel Bangkok(โรงแรมโฟร์ซีซั่น กรุงเทพฯ)ℹ️

The venue where the 'air-x GO' product was launched.

May 23, 2026(23 พฤษภาคม 2026)

The date of the launch event for 'air-x GO'.