"AIA CONNECT" Opens Grade-A Office in Ratchada-Rama 9, Shifting Market to Partnerships

Khaosod•Economy•19d ago

Reader Briefing

AIA Thailand launches AIA CONNECT, a premium Grade-A office building in Ratchada-Rama 9, signaling a market shift towards business partnerships over rent reductions.

•AIA Thailand has opened "AIA CONNECT," a new Grade-A office building in the Ratchada-Rama 9 area.
•The Bangkok office market faces high vacancy rates (21.9%) but sees a trend towards 'Flight to Quality' with demand for high-spec buildings.
•Competition in the office market is evolving from rent discounts and free rent periods to strategic business partnerships.

Overview

•AIA Thailand has opened AIA CONNECT, a new premium Grade-A office building.
•AIA CONNECT opens on July 8, 2026, serving the growing New CBD of Bangkok.
•The Ratchada-Rama 9 area is expanding as a new business hub in Bangkok.
•The Bangkok office market maintains an average vacancy rate of 21.9%.
•Cushman & Wakefield notes a shift in office market competition from rent reductions to business partnerships.
•AIA CONNECT is designed with a 'Home-inspired Workplace' concept, supporting hybrid work models.
•AIA CONNECT has 34 floors and approximately 53,500 sqm of leasable space.
•The market trend is moving towards business partnerships in order to increase value and retain long-term tenants.

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Key Quotes

Ukkrit Phrompathanaroj

"“The competitive model is shifting from a landlord-tenant relationship to being Business Partners who support each other's businesses.”"

“รูปแบบการแข่งขันกำลังเปลี่ยนจากความสัมพันธ์ระหว่างผู้ให้เช่ากับผู้เช่า ไปสู่การเป็น Business Partner ที่ช่วยสนับสนุนธุรกิจซึ่งกันและกัน”

Key Entities

Organization

AIA Thailand(AIA ประเทศไทย)ℹ️

The organization that launched the AIA CONNECT office building.

Cushman & Wakefield(คุชแมน แอนด์ เวคฟิลด์)ℹ️

A real estate services company providing insights on the Bangkok office market.

Place

AIA CONNECT

A new premium Grade-A office building located in the Ratchada-Rama 9 area of Bangkok.

Ratchada-Rama 9(รัชดา–พระราม 9)

The location of the new AIA CONNECT office building, identified as a developing New CBD in Bangkok.

New CBD of Bangkok(New CBD กรุงเทพฯ)

A developing central business district in Bangkok, where AIA CONNECT is situated.

AIA Capital Center

An existing building located opposite the new AIA CONNECT office building.

MRT Thailand Cultural Centre Station(MRT ศูนย์วัฒนธรรมแห่งประเทศ)

A public transport station that will be connected to AIA CONNECT via an underground tunnel.

Person

Ukkrit Phrompathanaroj(อุกฤษฎ์ พรพัฒนไทโรจน์)

Head of Office Leasing at Cushman & Wakefield Thailand, who commented on market trends.