thailandedition
10 Business Issues in the Amulet Circle: Expert Insights

10 Business Issues in the Amulet Circle: Expert Insights

Prachachat•General•24d ago

Reader Briefing

Thai amulet market evolves into a complex 'alternative asset' driven by business acumen, not just faith.

  • •The Thai amulet market is analyzed as a sophisticated business and investment sector, moving beyond mere faith.
  • •Experts 'Toy Muang Nonth' and 'Ton Tha Phra Chan' discuss the business strategies, market dynamics, and economic value of amulets.
  • •The market faces challenges including liquidity issues, shifting payment terms, and the influx of illicit funds, but maintains value retention.

Overview

  • •The Thai amulet market is not just about faith or superstition but has evolved into an 'Alternative Asset' with significant economic value.
  • •Experts 'Toy Muang Nonth' and 'Ton Tha Phra Chan' provide insights into the business and investment aspects of the amulet circle.
  • •'Toy Muang Nonth' asserts that successful amulet dealers are primarily 'calculators' and 'analysts,' not just collectors.
  • •'Toy Muang Nonth' refutes the notion that senior amulet dealers arbitrarily set prices, stating the market operates on 'perfect competition'.
  • •The total transaction value of amulets (old and new) is estimated to be 'tens of billions of baht per year'.
  • •The amulet market is experiencing reduced 'Velocity of Money', with amulets taking longer to change hands.
  • •The market is a 'receptacle' for illicit funds from sources like call center gangs, not the origin of these issues.
  • •Trust and credit are the most crucial assets for amulet dealers, as clients often buy based on faith in the seller.

Full article content is available on the original source.

Read on Prachachat (Thai Version)View in Google Translate

Source: Prachachat (Original)

Key Quotes

Toy Muang Nonth
"This is not true."
นี่คือเรื่องไม่จริง
Ton Tha Phra Chan
"No one sells their house to collect amulets."
ไม่มีใครขายบ้านเพื่อเก็บพระ

Key Entities

Person

Toy Muang Nonth(ต้อย เมืองนนท์)
Vice President of the Association of Thai Amulet Appreciation and Buddha Image Collectors, offering expertise on the business of amulets.
Ton Tha Phra Chan(ต้น ท่าพระจันทร์)
A dedicated collector of coin amulets, providing analysis on the current market trends and economic implications.

Organization

Association of Thai Amulet Appreciation and Buddha Image Collectors(สมาคมผู้นิยมพระเครื่องพระบูชาไทย)
The organization whose Vice President, Toy Muang Nonth, is a key interviewee on the business of amulets.
Prachachat Turakij(ประชาชาติธุรกิจ)
The news publication that conducted the interview and provided the analysis on the amulet market.